Vacation + Leisure Co. – previously recognized as Wyndham Places, which obtained the Travel + Leisure model for $100 million in January – has released a new on the net reserving platform as section of the company’s rebrand.
Called BookTandL.com, the platform will allow vacationers to exploration and e-book outings in a person on the net destination, leveraging Vacation + Leisure written content throughout the procuring journey.
The to start with iteration of BookTandL.com launches now – coinciding with Travel + Leisure Co.’s debut on the New York Stock Exchange – and is section of a new suite of branded products and solutions coming out of the company’s new Travel + Leisure Team enterprise device.
In the coming months, BookTandL.com will insert new services and options to make Travel + Leisure articles extra obtainable and less difficult to book on-line. At present, vacationers can e-book hotels, actions, vehicle rentals, flights or bundles by means of the site.
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The system will also lay the basis for the start of a new Journey + Leisure membership vacation club that will provide exclusive positive aspects and benefits such as specific facilities at stays at featured qualities. The membership vacation club is established to debut this summer.
“There is remarkable pent-up demand for travel and, as the only travel enterprise that has the capacity to harness the outstanding articles from one of the most reliable manufacturers in travel, we are generating a put to satisfy that demand,” says Michael Brown, president and CEO of Journey + Leisure Co. “We search forward to the up coming bold step in our company’s long term as we continue placing the entire world on family vacation.”
BookTandL.com will be led by Noah Brodsky, who has been named president of Travel + Leisure Group in addition to his role as main brand officer.
Brodsky says the platform is powered by a “mystery sauce” of a “blend of inspirational written content from Travel + Leisure, proprietary know-how from [Wyndham Destinations’] acquisition of ARN and a mix of direct and oblique supplier associations.”
Travel + Leisure Co. has a portfolio of virtually 20 vacation resort, journey club and way of living travel models. With the acquisition, Travel + Leisure Co. maintains its present portfolio of makes and products and solutions, with Wyndham Places now serving as the umbrella brand name for its family vacation possession resorts.