Volusia tourism bed-tax collections for May jump 52% over same month in pre-pandemic 2019

DAYTONA BEACH — As coronavirus concerns ease, Volusia County tourism officials and hoteliers report the subsequent…

DAYTONA BEACH — As coronavirus concerns ease, Volusia County tourism officials and hoteliers report the subsequent surge in visitors has yielded a welcome spike in daily hotel room rates. 

Tourists stroll toward the Hilton Daytona Beach Oceanfront Resort on Friday in Daytona Beach. Demand for rooms has been high this summer, pushing up hotel rates enough to generate a 52% increase in tourism bed-tax collections for May compared with the same month in pre-pandemic 2019.

That trend is reflected in a whopping 52% jump in tourism bed-tax collections for May compared with the same month in pre-pandemic May 2019.

“The rates have gone up; demand is there and we’ve been doing a fantastic job of selling our oceanfront, our beach and clean air,” said Bob Davis, president and CEO of the Lodging & Hospitality Association of Volusia County. “People are ready to come.”

The Volusia trend aligns with the fact that leisure travel continues to boom at destinations nationally — including the World’s Most Famous Beach — amid the rollout of vaccinations and easing of COVID-related restrictions.